L-R: Michael Finlay, Managing Director, PRL In-Market Solutions & Integrated Services; Syl Cotter, Commercial Director, Sales Institute; Conor Morris, Managing Director, Sales Institute; Tom Davis, General Manager ROI, PRL In-Market Solutions.

PRL is delighted to announce it will become a Platinum Partner of the Sales Institute in 2019.  Having been a member of the Institute since the early 2000s and cementing its commitment to the Institute by becoming a brand partner in 2014, taking the next step to Platinum partnership represents a natural progression in the relationship between PRL and the Sales Institute.

This exciting synergy will see PRL continue its sponsorship of the successful FMCG Director Series as well as exhibiting at the National Sales Leader Summit, which attracts Ireland’s top sales talent. Furthermore, it allows PRL to tap into the Sales Institute’s unrivalled network of Sales Leaders and offers exceptional peer-to-peer marketing opportunities.

Commenting on the partnership, Michael Finlay, Managing Director of PRL In-Market Solutions and Integrated Services, said: “We are delighted with the new Platinum Partnership with the Sales Institute, which supports our ability to showcase our outsourced service solutions for brands; enhances our networking capabilities and further leverages our ability to tap into the Institute’s training programmes.”

Dave Malone, Membership Services and Marketing Director of the Sales Institute adds: “We are delighted to have PRL on board as Platinum Partners.  They are the ideal match for the Sales Institute as PRL are at the cutting edge of excellence and innovation in the FMCG sector. Their continued and expanded sponsorship partnership will assist the Institute in running the most relevant and insightful FMCG sector leadership events for our members.”